June 24, 2020 by Bearded Matthew
Let’s face it, patience for those stock footage ads is wearing thin. We are thrilled to be able to create live action content for our clients again. As such, we have created a safe filming guidelines policy that are based on advice from the APA.
👉🏽 Health checks for everyone attending the shoot and appropriate action is taken accordingly. These will take place 7 days prior to filming, on the day of the shoot and 7 days after the shoot.
👉🏽 We ensure a venue is well ventilated & follows appropriate Covid-19 Guidelines before we agree to use as a location.
👉🏽 We will have a backup crew ready incase any substitutes are needed to step in as result of these checks.
👉🏽 Call times will be staggered to avoid congestion and the production is meticulously planned to ensure wellbeing is paramount
👉🏽 We will have a dedicated member of staff that’s appointed to regularly clean the equipment/ venue
👉🏽 A limited crew will be used and a limited crew will be on set at one time.
👉🏽 Anyone onset will sign a health declaration before being allowed on set. Temperatures will be taken before allowing entry.
👉🏽 Tape will be placed on the floor prior to filming to set out the marks of 2m distance. Boxes for crew, cast and clients will be clearly marked out.
👉🏽 Separate ‘holding spaces’ will be designated as a safe space for cast and crew to wait while filming takes place.
👉🏽 Sanitiser stations will be set up around the space beforehand and tier P.P.E will be provided and worn by all.
👉🏽 Clients can choose to be on set via video call or in a separate space with a remote shot of the camera to oversee the shoot.
👉🏽 Monitors will be used to playback scenes to avoid crowding around the camera.
👉🏽 One camera operator will be used on set with a remote camera if needed to keep a safe distance. Filming will be done in 2k or 4k and then the video size will be cropped later. This allows us to keep distance and get the correct composition needed to make our films look great.
👉🏽 Studio filming will consist of a filming space which will include only the subject, or product and camera operator. All other crew will be away from the action area and can move between sections on a one in one out basis.
👉🏽 Prelight will be undertaken prior to filming in an empty space. This allows fewer people to need to interact with each other before we film.
👉🏽Open, honest communication will be used to ensure wellbeing and FUN throughout the day!
Contact us if you’d like the full list of measures we put in place or to know more about how we now plan campaign concepts with the pandemic in mind.