Creative Industries Advocacy video

We teamed up with our long standing client ‘Contact’ to create a participatory led, multi-functioning creative industries advocacy video that could be shared across its multiple touchpoints.

Contact was about to undergo a major capital redevelopment project to transform their building for the next generation of audiences, artists and young people. As they would not be based in their Iconic Manchester venue for the period of redevelopment, Contact wanted to maintain its connection with its audiences and communities and encourage corporates, trusts & foundations and individuals to contribute to their fundraising campaign.

Contact wanted an emotive brand video that communicated the true essence of their brand and showcased that Contact is more than just a building. This project needed a highly collaborative approach that would enable us to co-create the video with the management team, its artists and participants.   

We started by facilitating a creative ideation session with Senior Management to confirm the key messages and output and to unearth the true intent of the video.

 We then worked with a team of young artists aged 13-30 on the development, ideation and production stage to ensure the film, its message and content was a true representation of the theatre and its audiences.     

Are you working on a similar project & want to discuss some options?

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